As an ETF issuer or financial professional, you’re constantly looking for ways to get your products and services out there. While you may already be producing content and utilizing PR in your marketing plan, there still may be an important missing component: submission pieces.

Submission pieces can be an underutilized weapon in your marketing and PR arsenal. They are your opportunity to reach a broader audience on a trusted media platform, and say exactly what it is you have to say about a given topic, unfiltered by a reporter’s interview.