{"id":1270,"date":"2022-07-08T07:42:38","date_gmt":"2022-07-08T07:42:38","guid":{"rendered":"https:\/\/arrocomm.com\/blog\/?p=1270"},"modified":"2023-05-03T04:50:51","modified_gmt":"2023-05-03T04:50:51","slug":"coming-up-with-a-captions-in-2022-your-ultimate-guide","status":"publish","type":"post","link":"https:\/\/arrocomm.com\/blog\/coming-up-with-a-captions-in-2022-your-ultimate-guide\/","title":{"rendered":"Coming up with A+ Captions in 2022 &#8211; Your Ultimate Guide"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1273 size-medium\" title=\"Photo by Monica Flores on Unsplash\" src=\"https:\/\/arrocomm.com\/blog\/wp-content\/uploads\/2022\/07\/monica-flores-p4mFOzM-asQ-unsplash-300x225.jpg\" alt=\"Image of a gaming tiles forming the word &quot;caption&quot;\" width=\"300\" height=\"225\" srcset=\"https:\/\/arrocomm.com\/blog\/wp-content\/uploads\/2022\/07\/monica-flores-p4mFOzM-asQ-unsplash-300x225.jpg 300w, https:\/\/arrocomm.com\/blog\/wp-content\/uploads\/2022\/07\/monica-flores-p4mFOzM-asQ-unsplash-768x576.jpg 768w, https:\/\/arrocomm.com\/blog\/wp-content\/uploads\/2022\/07\/monica-flores-p4mFOzM-asQ-unsplash-1024x768.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Captions are the secret sauce to take your Instagram performance to the next level. No matter how great your post is \u2014 including a caption will give your post a boost of engagement that it would never bring in alone!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are 5 quick tips for creating a caption that gets you the results you want:<\/span><\/p>\n<p><b>1. Stay true to your voice<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Your caption is the perfect place to let your brand voice stand out! This is your chance to speak directly to your audience with the personality they have come to know and love.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re still new to Social Media, be sure to check out our <\/span><a href=\"https:\/\/arrocomm.com\/blog\/social-media-for-etf-issuers\/\"><span style=\"font-weight: 400;\">Profile Setup Guide here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><b>2. Start strong<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Always lead your caption with the most important, compelling information first. Instagram will clip your caption when it appears in users\u2019 feeds, and unless it\u2019s short, they\u2019ll need to click \u2018see more\u2019 to read the whole thing. So give them a reason to keep reading!<\/span><\/p>\n<p><b>3. Tell a story<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Stories are what makes captions interesting. Think about it \u2014 would you rather read a dry list of facts, or a story about what they actually mean? Wherever you can, use captions to share the stories behind your firm, products and employees.\u00a0<\/span><\/p>\n<p><b>4. Offer value<\/b><\/p>\n<p><span style=\"font-weight: 400;\">As they check out your brand\u2019s Instagram content, your audience is asking themselves one thing \u2014 \u2018what\u2019s in it for me?\u2019 Offer knowledgeable information, compelling market commentary, research findings, and whitepaper insights to make it worth their while.<\/span><\/p>\n<p><b>5. Don\u2019t forget the CTA<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Never end your caption without providing a next step, such as signing up for your newsletter, leaving a comment, or even investing in your ETF. If someone reads your entire caption, that means you\u2019ve done a great job of holding their interest \u2014 so don\u2019t let it go to waste!<\/span><\/p>\n<p><b>Bottom line: <\/b><span style=\"font-weight: 400;\">A good caption makes users stop scrolling through their timeline and spend time reading your caption, and hence, engaging with your post.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Captions are the secret sauce to take your Instagram performance to the next level. No matter how great your post is \u2014 including a caption will give your post a boost of engagement that it would never bring in alone!\u00a0 Here are 5 quick tips for creating a caption that gets you the results you want: 1. Stay true to your voice Your caption is the perfect place to let your brand voice stand out! This is your chance to speak directly to your audience with the personality they have come to know and love.\u00a0 If you\u2019re still new to Social Media, be sure to check out our Profile Setup Guide here. 2. Start strong Always lead your caption with the most important, compelling information first. Instagram will clip your caption when it appears in users\u2019 feeds, and unless it\u2019s short, they\u2019ll need to click \u2018see more\u2019 to read the whole thing. So give them a reason to keep reading! 3. Tell a story Stories are what makes captions interesting. Think about it \u2014 would you rather read a dry list of facts, or a story about what they actually mean? Wherever you can, use captions to share the stories&#8230;<\/p>\n","protected":false},"author":4,"featured_media":1275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17,67,12],"tags":[44,2,131,134,3,26,4],"class_list":["post-1270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-generation","category-seo","category-social-media","tag-etfs","tag-finance","tag-hashtags","tag-instagram","tag-marketing","tag-social-media","tag-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/posts\/1270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/comments?post=1270"}],"version-history":[{"count":13,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/posts\/1270\/revisions"}],"predecessor-version":[{"id":1286,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/posts\/1270\/revisions\/1286"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/media\/1275"}],"wp:attachment":[{"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/media?parent=1270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/categories?post=1270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arrocomm.com\/blog\/wp-json\/wp\/v2\/tags?post=1270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}